Aditya Chopra gave the tagline 'har family, family nahi hoti' for his upcoming next, Titli produced by Dibakar Banerjee Productions and Yash Raj Films
Aditya Chopra gave the tagline ' har family, family nahi hoti' for his upcoming next, Titli produced by Dibakar Banerjee Productions and Yash Raj Films The directorial debut of Kanu Behl to release across India on October 30, 2015 Mumbai, September 15, 2015 : Besides producing Titli along with Dibakar Banerjee Productions, Aditya Chopra, the head honcho of Yash Raj Films has also given the tagline to the film - ' har family, family nahi hoti.' The co-producer Dibakar Banerjee reveals, “ We were all struggling to find a befitting tagline for the poster. But nothing good was coming out. I was feeling a bit stuck when Adi very casually came up with this line and I realized that he just gave me the tagline. It came out very naturally from him” “This came from a man who has a deep, gut level understanding of the Indian audience. Moreover, I felt that this tag line translated in any language anywhere in the world would...