Speedy execution of policies; approvals for multiplexes, live events & film shoots will pave way for India to be global entertainment superpower: FICCI-KPMG report
Speedy execution of policies; approvals for multiplexes, live events & film shoots will pave way for India to be global entertainment superpower: FICCI-KPMG report MUMBAI, March 25, 2015. India could well become a global entertainment superpower, provided key enablers such as flawless and timely execution of policies and interventions at a local level like speeding up permissions for multiplexes, live events and film shoots are put in place by the government. For the Indian media and entertainment players it is imperative to have tailored content strategies for global, national and local audiences and a focus on building the relevant digital and physical touch points to enable easier and more open and interactive access, says the FICCI-KPMG Indian Media and Entertainment Industry Report 2015, titled ‘Shooting for the Stars’ . The report was released here today at the inaugural session of FICCI FRAMES 2015. The report notes th...