THE RISE OF UNCONVENTIONAL CREATORS: WHAT HAPPENS WHEN YOUR INSTAGRAM IS ABOUT YOUR DOGS AND TRAVELS THROUGH PICTURESQUE LANDSCAPES
THE RISE OF UNCONVENTIONAL CREATORS:
WHAT HAPPENS WHEN YOUR INSTAGRAM IS ABOUT YOUR DOGS AND TRAVELS THROUGH PICTURESQUE LANDSCAPES
BEYOND THE GLAMOUR OF INFLUENCERS, A DIGITAL EXPERT EXPLAINS WHY REAL AND IMPROMPTU MOMENTS ARE REDEFINING THE DIGITAL CONTENT SCENE
Credits: Instagram @koji_dads | @artwood.ig
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In an era of meticulously crafted content and staged influencers, a new wave of creators is emerging, reshaping the digital landscape. Amidst the cacophony of perfectly filtered images and rehearsed captions, a refreshing authenticity takes root. Enter the era of unconventional creators, where genuine experiences reign supreme over staged perfection.
"Today's audience craves authenticity more than ever," says João Mendes Miranda, digital entrepreneur. "The appeal of unscripted moments lies in their ability to evoke genuine emotions and create authentic connections," says João Mendes Miranda, Entrepreneur in the Era of Artificial Intelligence.
Leading this digital revolution are creators who reject the traditional trappings of influencer culture. They opt for simplicity and spontaneity over extravagant photo shoots in exotic locations. Take, for example, road trips through picturesque landscapes in the company of beloved canine companions. What may seem like a mundane activity becomes a backdrop for storytelling and establishing genuine connections.
Kuttiya Kanchanasopawong, @artwood.ig, now with 1.7 million followers. Located in the heart of Thailand, Kuttiya Kanchanasopawong has been garnering attention for his exciting adventures with his furry companions. Through charming videos of long travels through picturesque landscapes, Kuttiya invites viewers into his world of joyful travels with his canine family, providing a much-needed escape from the hustle and bustle of daily life.
Meanwhile, @danieljubnelson singing to his goat has gone viral worldwide. A 17-year-old teenager from Saudade do Iguaçu, Paraná, has become a phenomenon on TikTok. He posts videos on the social network, where he has fun with his animals. The protagonist is the rooster "Jubnelson," but a video with his goat "Jenifer" exploded on the internet, with over 2.2 million views. He sings to her the hit "Apenas um neném" by Glória Groove and Marina Sena. His name is Roberto Daniel Pizzolatto, and his TikTok profile is called "oguridademencia," which has 2 million followers and almost 40 million likes. Check out the video below, where he sings with Jenifer.
@Koji_dads, a married couple, Shiba and Koji, and their son, live a peaceful life in the forest, bringing a new perspective on tradition and the meaning of raising a loving family to their fans. Much of their content involves educating their followers about Japanese culture in their mother tongue and wearing traditional Japanese clothing. The pair are also artists, having vlogged their life in Japan through the series "Dad's Life in Japan." Now, they have over 31,000 followers on TikTok.
The sudden shift to raw and unfiltered content? João Mendes Miranda says it responds to the oversaturation of polished personalities saturating social media feeds. "The audience is tired of the endless parade of perfection," explains João Mendes Miranda. "They crave content they can relate to, which mirrors their own lived experiences."
Other profiles worth mentioning:
João do Grau | @joaodograu
Hailing from Brazil, João do Grau became famous for his adrenaline-filled motorcycle stunts, captivating audiences with his daring feats. His authenticity and passion for motorcycles have earned him a dedicated follower base, proving that genuine enthusiasm can transcend cultural boundaries and resonate with audiences worldwide.
Kasia Sterriker | @dr_kasia_sterriker
A British-Polish environmental artist and biophilic designer, Kasia Sterriker's journey is a testament to the power of creativity and innovation in the digital age. With a background in environmental engineering and landscape architecture, Kasia brings a unique perspective to her work, merging art with ecological awareness to create stunning artworks that inspire and uplift.
Deena Margolin and Kristin Gallant | @biglittlefeelings
As co-founders of Big Little Feelings, licensed therapist Deena Margolin and parenting coach Kristin Gallant are on a mission to support parents in navigating the challenges of raising young children. Through their informative and relatable content, Deena and Kristin provide practical tips and strategies for managing everything from tantrums to bedtime routines, offering much-needed support to families worldwide.
Joan MacDonald | @Trainwithjoan
At 75, Joan MacDonald challenges stereotypes and inspires others to embrace fitness and wellness at any age. Joan shares her workouts, meals, and motivational messages through her weight loss and transformation journey, proving there is always time to prioritize health and happiness.
In essence, the era of glitter and glamour is giving way to a more authentic and inclusive digital landscape, and the rise of unconventional creators has reshaped how we engage with online content. From thrilling adventures with furry friends to adrenaline-fueled motorcycle stunts, these creators are breaking free from the confines of traditional influencer culture, offering audiences a glimpse of authentic and unfiltered moments of joy and inspiration. In a world saturated with carefully crafted content, the raw authenticity of these creators serves as a reminder of the power of genuine connection and human emotion in the digital age.
JOĀO MENDES MIRANDA
INSTAGRAM
Tags:
#JoaoMendesMiranda #CreatorsUnconventional #AuthenticContent #DigitalRevolution #InfluencerCulture
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