Ratings highlights: MSM channels see gain in viewership in Week 48

Ratings highlights: MSM channels see gain in viewership in Week 48

MUMBAI: Sony Entertainment Television (SET) and SAB were the biggest gainers in terms of viewership in the week ended 29 November.

Each of the two Hindi general entertainment channels (GECs) from Multi Screen Media (MSM) added over 20 GVMs (gross television viewership in million). Sony Pal, the youngest member of the group, added 2 GVMs.

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