Creating and developing characters critical aspect of film franchise: Abhishek Bachchan 'Make a franchise to tell a story, not to cash in on the success of a brand'
Creating and developing characters critical aspect of film franchise: Abhishek Bachchan 'Make a franchise to tell a story, not to cash in on the success of a brand' MUMBAI, March 13, 2014. Mr. Abhishek Bachchan, renowned Film Actor, associated with the 'Dhoom' Franchise for the past 10 years and Mr. Vijay Krishna Acharya, Director of the third the most successful film franchise 'Dhoom' in India, which broke the box office records of many films, deliberated on 'Making of a Successful Film Franchise', on Day 2 of FICCI FRAMES here today. Mr. Bachchan said that characterization was one of the most critical aspects of a franchise as the characters needed to evolve with time and must take a natural course while doing so. He admitted that a lot of deliberations take place to develop the growth of characters. For him, he said, every project was an independent piece of work. Hence, working in a fra...