Rise of the Planet of the Apes releasing this Friday, August 5th 2011

Fox Star Studios’ Rise of The Planet Of The Apes to open in record number of single screens!

After the superb success of X-Men: First Class, looks like Fox Star Studios is all set to have more box office magic as it releases next week, Rise of the Planet of the Apes, one of the most anticipated Hollywood film of this year!

Come August 5th, the film will open in a record number of 450 single screens, doubly trumping any previous Hollywood films such as Harry Potter and X-Men: First Class, which itself opened in 250 single screens. No other Hollywood film has seen such a massive and aggressive opening, especially in the dubbed languages (Hindi, Tamil and Telegu), as the film makers feel audiences all over India will connect with the film because of its universal appeal. In fact the release of this film is on par with openings received by anticipated Bollywood films, say sources, since it’s the only big release this week.

Starring the dashing Oscar nominated actor of 127 Hours fame James Franco and India’s very own Slumdog Millionaire girl, Freida Pinto; this highly awaited visual effects extravaganza is generating a lot of Oscar buzz already in Hollywood, with initial responses to the film within trade circles being phenomenal.

The highlights of this reboot are the stunning effects rendered, without the usage of any real animals.

Peter Jackson’s Oscar winning New Zealand-based digital effects house Weta Digital, which have created masterpieces such as AVATAR, THE LORD OF THE RINGS trilogy, and KING KONG have expanded upon its Academy Award-winning work to render, for the first time ever in the film series, photo-realistic apes rather than costumed actors. This technology allows audiences to emotionally engage with a lead character, a chimpanzee named Caesar, who does not actually exist.

The film is already in talks amongst trade experts in Hollywood for its stunning CGI effects and performance capture by actor Andy Serkis as Caesar the Ape, which some claim have surpassed Avatar as well.

Well, looks like Audiences are in for a visual delight this August 5th!


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