Wednesday, August 10, 2016

Maverick Entrepreneur Shailendra Singh Dons a new hat, Directs his first feature film 'Sunshine Music Tours &Travels


Maverick Entrepreneur Shailendra Singh Dons a new hat, Directs his first feature film 'Sunshine Music Tours &Travels'

After burning his hands to the tune of Rs 100 crore (if not more), by producing niche, largely middle of the road cinema, Maverick Entrepreneur and film producer Shailendra Singh (Percept Picture Co) took a brief hiatus from the film world and went about setting a new idea on fire-'Sunburn Music festival' which has been growing in stature over the few years that it has become a go-to event for all the upwardly mobile young at heart set interested in music and dance. Success at 'Sunburn' has emboldened him, in fact, to re-enter the film making arena , this time, with an idea that appears to be a culmination of his own dreams and desires fronted on an adventurous road trip that culminates full blast in the Sunburn music festival( that's the little we could get from the promos).

And to take this journey forward, Shailendra Singh picks up untested talent from the city's live-wire happening spots to support the lead debut making actor Sunny Kaushal, younger brother to Vicky Kaushal and son of action choreographer Shyam Kaushal- who got his big break from Nana Patekar when the latter launched his directorial debut film 'Prahaar.'

Needless to say the launch assemblage included Nana Patekar, Shyam kaushal, Vicky kaushal, Madhur Bhandarkar(Whose films were produced by Percept Picture Co) and Kapil Dev. Nana patekar, who usually shies away from such events made it because his friend Shyam kaushal's second son was making his debut with this film while Kapil Dev was there because of his long standing friendship with Shailendra Singh. Singh also had his family of two brothers and mother grace the event.

The trailer launch was held at Deepak Cinema, MAtterden and was a well attended affair while the music launch was at Khar Social a day ago. The trailer gave the impression that this was yet another 'Honeymoon Travels' sort of journey across the country that culminates in a music festival- just maybe there's enough interesting happening in between to keep the audience interested. The music is peppy and energised so youngsters are likely to grgravitate to it for brief spells at least. Unfortunately it's not that memorable or affecting.

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