MAX2 wraps up the year on a romantic note
~The channel will showcase its ‘Jubilee Hits’ movie festival from 14th -27th December~
Mumbai, 11th December, 2014: This month, Sony Max 2 presents its viewers with some of the biggest Bollywood hits through the decades with its ‘Jubilee Hits’ movie festival starting from 14th – 27th December. The iconic movie channel is all set to showcase 13 films from the 1950s to the late 1990s portraying different genres. Reinforcing its positioning of showcasing evergreen movies, the channel aims to end the year by presenting the best of Indian cinema to its viewers.
Comprising a mix of movies filled with romance, family dramas and social issues, the movie festival fits in perfectly with the festive season by spreading cheer to its viewers through movies of the golden era. Movies that will be showcased as part of this festival include ‘Amar Akbar Anthony’, ‘Qayamat Se Qayamat Tak’, ‘Kati Patang’ and ‘Chandni’ to name a few. ‘Dilwale Dulhaniya Le Jayenge’ which has completed 1000 weeks of its run at Maratha Mandir on is also a part of the festival. This directorial film by Aditya Chopra will enter the Guinness Book of World Records as the longest running Bollywood film ever.
Commenting on the film festival Neeraj Vyas, Sr. EVP & Business Head, MAX & MAX2 said, “The holiday season is all about spending time with loved ones and what better way to do this than by showcasing a movie festival that enables families to catch up on quality time together over iconic films. The ‘Jubilee Hits’ movie festival aims at building and spreading that love and appreciation for great Indian cinema which is what MAX2 is all about.”
AMAR AKBAR ANTHONY
QAYAMAT SE QAYAMAT TAK
DILWALE DULHANIYA LE JAYENGE
Catch the ‘JUBILEE HITS’ movie festival airing from 14th -27th December at prime time viewing